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about us
our style codes
THEY DEFINE THE LACOSTE STYLE, ENSURING A CONSISTENT CONNECTION BETWEEN EACH OF THE BRAND'S COLLECTIONS. THESE NINE CODES ARE AN INTEGRAL PART OF OUR BRAND'S HISTORY AND PERFECTLY IN TUNE WITH OUR TIMES. CONSTANTLY UPDATED AND REVISITED, THEY MAKE EACH AND EVERY LACOSTE PRODUCT STAND OUT FROM THE REST.
PETIT PIQUE
THE LIGHTWEIGHT, DURABLE, LOOSE-KNIT COTTON "PIQUÉ" INVENTED BY RENÉ LACOSTE IS OUR SIGNATURE FABRIC. MORE THAN JUST A MATERIAL, IT HAS ALSO BEEN INTERPRETED AS A TEXTURE AND PATTERN.

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pique knit up close
pique knit up close
colour block polos
COLOUR BLOCK
SOLID BLOCKS OF COLOR ARE BOLDLY YET ELEGANTLY PLACED SIDE BY SIDE.

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colour block inspiration
jacket with piping
tennis court
PIPING
A NOD TO THE BRAND'S STRONG TENNIS HERITAGE, SEASON AFTER SEASON, PIPING IS THE GRAPHIC SIGNATURE FOR MANY OF OUR PRODUCTS.

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outdoor image
RIB-KNIT
TRADITIONALLY USED ON OUR POLO SHIRT BORDERS, RIB-KNIT TODAY IS VISIBLE ON A NUMBER OF OUR COLLECTIONS' PIECES.

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rib knit jumper
PUNCH
INSPIRED BY THE PERFORATED MATERIAL ON A TENNIS RACKET'S GRIP, THE PUNCH IS INNOVATIVE AND INSTANTLY RECOGNIZABLE.

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tennis racket handle
polka dot shoe
green hat
THE MONOCHROME
OUR DISTINCTLY UNIQUE CHOICE OF MONOCHROMATIC COLOURS HAS BEEN DESIGNED TO SUIT ANYONE, ANYTIME, FOR ANY ACTIVITY.

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blue lacoste crocodile
top
net pattern
THE NET PATTERN
AN OBVIOUS NOD TO OUR TENNIS HERITAGE, THE NET PATTERN IS AS PLAYFUL AS IT IS ELEGANT.

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stripe pattern
STRIPES
DEEPLY CLASSIC OR PERFECTLY MODERN, DEPENDING ON THE CIRCUMSTANCE, STRIPES FORM THE BACKBONE OF MANY OF OUR PRODUCTS.

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stripe jumper